Fire Starter Brands LLC
innovative tourism marketing


Fire Starter Brands' blog features original content and thoughtful insight to help travel industry professionals build better products, attract more visitors and increase their efficiency.

Posts in training
7 Tricks For Better Managing Your Time

I was busy.

Between work, my family, trying to keep fit, and squeezing in a little relaxation, there never seemed to be enough hours in the day to get things done. I’d get to the office at 7am, wouldn’t leave until 6pm, ate lunch while processing email, and rushed home so my family had at least a small chance to remember who I was.

That was life until I got serious about managing my time more effectively. Here’s what I’ve learned.

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3 Things You Can Learn Right Now!

In 2015, Doreetha Daniels received her associate degree in social sciences from College of the Canyons, in Santa Clarita, California. But Daniels wasn’t a typical student: She was 99 years old. In the college press release about her graduation, Daniels indicated that she wanted to get her degree simply to better herself; her six years of school during that pursuit were a testament to her will, determination, and commitment to learning.
Here are three things you can do to keep learning… for free!

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Four Simple Ways To Show You Really Care About Your Clients

Most people use the month of February to prove their love and devotion to their other half, but smart businesses know that there is another important group to remember when Cupid comes calling: their clients! In this age of digital innovation, it’s more important than ever to show your customer that you truly care about them. You might have the most efficient experience in your industry, but if your clients don’t feel like you care, they won’t stay loyal to you.

In a time where we are focusing so much on “hard skills” like typing efficiently and organization, it’s easy to push aside the “soft skills.” But those skills, like compassion, the ability to listen, and etiquette are just as important, if not more so, when it comes to having a loyal and dedicated customer base.

Let’s go over a few ways that you can show your supporters that you really care:

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Don't #*$% it up...

The typical buyer at a travel trade show had more than 130 back-to-back appointments while those of us on the other side of the table had just 5 or 6 minutes to qualify any potential leads, make a lasting impression, deliver product highlights and, of course, land new business. 

You just spent thousands of dollars of your company's money and you need to get a great ROI if you want to attend next year's show, make your goal for the year or simply prove that you know what you're doing. 

Here are four things the pros do to make sure they're getting the biggest bang for their buck…

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3 Must Have Elements of a Great Tour & Travel Call to Action

What does it take to capture a tour operator's attention?

Throughout the year, we help many destinations, museums, attractions, hotels, tour providers and restaurant companies promote special offers, highlight seasonal offerings and draw attention to new features that may appeal to tour operators.

We've found that there are three critical components your announcement must have if you want to capture the operators' attention and convert their interest into new bookings. Here they are.

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