Learn how how key pieces of information can help industry suppliers and destination marketers connect with and develop a wider tour & travel audience.
Get a taste for how Fire Starter Brands, one of the industry's most respected resources for connecting decision makers with the products and services they need captures, stores, qualifies and utilizes information provided by high volume travel planners to help its clients deliver targeted messaging, build stronger relationships and spark new interest.
Questions answered by this program include:
- What information should I be collecting from tour operators?
- Why would an operator want to share this information with suppliers and destination marketers?
- Where can I find lists of travel planners who bring visitors to my area(s)?
- What tools are available to help me stay on top of staff changes within the industry?
- How can I keep all of this information organized?
- What information does Fire Starter Brands capture and how can this be used to help me?