Three Tourism Outreach Must-Haves

Three Tourism Outreach Must-Haves

The last trade show or, in some cases, series of back-to-back shows were a whirlwind. You met with dozens of travel planners, tour operators and program coordinators. You’ve probably been working through your list of tour operators to make sure you’re getting back to each on their specific needs because, as you’ve heard a million times, “It’s all about the follow up.”

You might have gotten some business but why aren’t you getting even more business? What do you have to do to actually convert those leads into more group tours, more voucher sales and more visitors taking part in your company’s experience?

How Travel Can Benefit Our Mental Health

How Travel Can Benefit Our Mental Health

Ever feel like you are stuck in a rut? Taking a domestic or international vacation and having a change of scenery, even if it is just a couple of hours down the road, can work wonders, and it has been scientifically proven that travel provides a number of benefits to your mental health. Just one trip away could help change your outlook on life for the better — here are a few reasons why it may be worth packing your suitcase.

3 Smart Uses for Your Profile Sheet

3 Smart Uses for Your Profile Sheet

You're just finishing up your appointments at the trade show and realize you've got a whole bunch of profile sheets leftover. If you're like most travel industry suppliers and destination marketers, you're going to hold on to a few just in case you need them later on, toss them out because you've got plenty more in the office or conveniently misplace them because you hate the design, don't want to carry them and/or you need a good reason to start fresh.

After years of attending industry trade shows and being stuck with unused flyers, I came up with a few options to help you get a better bang for your marketing buck. Here are three ways you can get more interest from operators using the tool you already have - the profile sheet.

4 Key Elements in a Successful Trade Marketing Plan

4 Key Elements in a Successful Trade Marketing Plan

What does it take for a restaurant, museum, attraction, destination, theater, destination or hotel to bring in more tour & travel business?

This article exposes each of the four critical elements that your organization will need to address in order to earn buyers' trust, catch their attention and build long-lasting high volume revenue streams.

Top 5 Reasons Why Brochure Distribution is So Effective

Top 5 Reasons Why Brochure Distribution is So Effective

Flyer distribution is one of the oldest methods of marketing used. A lot of companies having been using it since a long time.

Even in this digital age, flyer distribution works effectively. Emails and social media marketing may have become an important part of marketing strategies these days, but that hasn’t driven flyer distribution off the road.

Experts at Fire Starter Brands suggest