Going to IPW or another travel industry trade show? Here are 8 tips you can use to make better use of your micro-appointments, turning those quick interactions into new relationships and opportunities for your destination, service or product.
IPW has just ended or you’re headed home from another tourism trade show – now what? Back at the office, it’s important to remember – the trade show efforts are not over. The days after are often the most critical for keeping the momentum going and to help generate ROI. As you heard others say at the show “It’s all about the follow up.”
Here are the easy things to do after US Travel Association’s IPW – that’ll make a major difference in your ability to attract more tourists, tour operators, group visits and big accounts.
Many states offer a variety of grants to help local organizations develop tourism within the state. Most common among these are the tourism matching funds grants. Nationwide, these grants account for tens of millions of marketing dollars that are available to organizations willing to put in the time, preparation and follow up necessary to complete the application process, manage the grant requirements and administer the grant funded activities.
Here are six things you should know that can help you land some grants.
API… if you work with a tour operators, online travel services, airlines or hotels, you’ve probably heard someone reference their API. If you’re planning to attend a big travel industry trade show like IPW, the ABA Marketplace, World Travel Market or ITB, you’re going to hear about it. So what is an API and why do so many travel trade buyers and package tour planners use them?
We found this great video that helps explain the role of APIs even in our b2b, b2c, tourism and trade trade world. Take a look.
Everybody is busy. So busy, in fact, that we never seem to get around to setting up the meetings with our current customers that we committed to when putting together a sales plan. One of our travel supplier partners, continuing a six-year commitment to meeting face-to-face with trade buyers, is reaping the rewards with information that’s helping them improve the guest experience and drive new revenue to their company. Here are five reasons you need to visit travel trade buyers ASAP!
Visitors love leaving reviews and your future customer is looking! We're going to start by taking a look at the role online reviews play in successful, growing businesses and a few ways you'll be able to use reviews to generate more income. Then, we're going to talk about five simple things any business owner or marketer can do to improve their reviews, get more reviews and get more customers.
You can use these practical tactics to set your business apart from the competition and climb up the ratings list without breaking the bank. You should be able to complete the course in just under an hour.