business marketing

5 Ways to Make the Most of a Tight Marketing Budget

5 Ways to Make the Most of a Tight Marketing Budget

It's going to happen. At some point your boss is going to look at you and say, "we need to cut the budget." So what are you going to do?

There are plenty of ways to generate interest in your product even if you don't have a lot money at your disposal. If you are dealing with limited marketing dollars, take a look at these 5 ways to make the most of a small marketing budget. 

Fax Broadcasts - Marketing Tips and Techniques

Fax Broadcasts - Marketing Tips and Techniques

Using the humble fax as a marketing tool is extremely powerful and ensures your message reaches your target market simply, instantly and cost effectively and is not subject to the “delete button”. Getting your fax broadcasting campaigns right can enhance your offering, increase conversion and ultimately revenues.

Tips for your Next Campaign:

Key Marketing Elements Part 2 - The Right Product

Key Marketing Elements Part 2 - The Right Product

The second in a four-part series to help suppliers, destination marketing organization and industry vendors better connect with tour operators. This post takes a look at the methods successful companies use to describe their product or service that capture tour operators' attention.

5 Simple Hacks to Make Your Content Way More Shareable

5 Simple Hacks to Make Your Content Way More Shareable

Did you know that there are still a few simple hacks left that you can start right now that will make your content more shareable?

Here at CoSchedule (a social media editorial calendarfor WordPress) we recently hit a milestone with more than one million headlines in our database. With this massive amount of data, we began wondering what we could learn about the relationship between a headline and its likelihood of being shared via social media.

In short, we began wondering what makes one headline more likely to be shared than another?

We dug through the data, and what we learned really surprised us.