operators

Turn Up the Leads

Turn Up the Leads

Smart marketers are constantly looking for the best way to bring prospects to act upon the information they provide. 

In our most recent survey of high-volume buyers, representing all aspects of the travel trade, we asked just this question...

How likely are you to act upon supplier information you receive via each of the following methods...?

The results reinforce previous surveys that demonstrate how important personal relationships with the supplier contact are to the decision making process for buyers. 

Where Are The Operators?

Where Are The Operators?

With so many trade associations that represent tour operators, how do you decide which is best for you and, more importantly, how you will allocated your limited marketing dollars to reach operators that are actually planning tours?

We did the math to help you compare the number of operators that actually plan tours in each of the major trade associations and compared that to the number of operators in Fire Starter Brands' proprietary network.  The results were surprising.

Take a look.