profile sheet

3 Smart Uses for Your Profile Sheet

3 Smart Uses for Your Profile Sheet

You're just finishing up your appointments at the trade show and realize you've got a whole bunch of profile sheets leftover. If you're like most travel industry suppliers and destination marketers, you're going to hold on to a few just in case you need them later on, toss them out because you've got plenty more in the office or conveniently misplace them because you hate the design, don't want to carry them and/or you need a good reason to start fresh.

After years of attending industry trade shows and being stuck with unused flyers, I came up with a few options to help you get a better bang for your marketing buck. Here are three ways you can get more interest from operators using the tool you already have - the profile sheet.

Create An Amazing Profile Sheet

Create An Amazing Profile Sheet

Whether you'll be attending the ABA Marketplace, SYTA Conference, NTA appointments, WTM, IPW or you're hitting the road on a Fire Starter Brands sales mission, the profile sheet will be one of your most valuable collateral assets. 

This article pulls from more than 20 years of experience and includes helpful hints, a simple check list and core elements of a profile sheet to help industry suppliers, destination marketers and product providers ignite more interest in their offerings.