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5 Steps to Get Better Reviews Online

5 Steps to Get Better Reviews Online

Visitors love leaving reviews and your future customer is looking! We're going to start by taking a look at the role online reviews play in successful, growing businesses and a few ways you'll be able to use reviews to generate more income. Then, we're going to talk about five simple things any business owner or marketer can do to improve their reviews, get more reviews and get more customers.

You can use these practical tactics to set your business apart from the competition and climb up the ratings list without breaking the bank. You should be able to complete the course in just under an hour.

Three Tourism Outreach Must-Haves

Three Tourism Outreach Must-Haves

The last trade show or, in some cases, series of back-to-back shows were a whirlwind. You met with dozens of travel planners, tour operators and program coordinators. You’ve probably been working through your list of tour operators to make sure you’re getting back to each on their specific needs because, as you’ve heard a million times, “It’s all about the follow up.”

You might have gotten some business but why aren’t you getting even more business? What do you have to do to actually convert those leads into more group tours, more voucher sales and more visitors taking part in your company’s experience?

Four Simple Ways To Show You Really Care About Your Clients

Four Simple Ways To Show You Really Care About Your Clients

Most people use the month of February to prove their love and devotion to their other half, but smart businesses know that there is another important group to remember when Cupid comes calling: their clients! In this age of digital innovation, it’s more important than ever to show your customer that you truly care about them. You might have the most efficient experience in your industry, but if your clients don’t feel like you care, they won’t stay loyal to you.

In a time where we are focusing so much on “hard skills” like typing efficiently and organization, it’s easy to push aside the “soft skills.” But those skills, like compassion, the ability to listen, and etiquette are just as important, if not more so, when it comes to having a loyal and dedicated customer base.

Let’s go over a few ways that you can show your supporters that you really care:

Don't #*$% it up...

Don't #*$% it up...

The typical buyer at a travel trade show had more than 130 back-to-back appointments while those of us on the other side of the table had just 5 or 6 minutes to qualify any potential leads, make a lasting impression, deliver product highlights and, of course, land new business. 

You just spent thousands of dollars of your company's money and you need to get a great ROI if you want to attend next year's show, make your goal for the year or simply prove that you know what you're doing. 

Here are four things the pros do to make sure they're getting the biggest bang for their buck…